AI Insights

AI-powered analysis and recommendations for your campaigns

AI Assistant

Ask anything about your data

Hello! I can help you analyze your campaign data, find optimization opportunities, and answer questions about your attribution metrics. What would you like to know?

CPI Trend vs Benchmark

Recommendations

Shift Budget to Weekend Slots

High Impact

Analysis shows 23% lower CPI on weekends for "Summer Sale US". Reallocating 30% of weekday budget could save ~$12,400/month.

CPI Reduction-23%

Adjust bidding scheduleSet dayparting rules

APAC Retention Declining

High Impact

Day-7 retention for APAC campaigns dropped from 24.2% to 18.1% over the past 2 weeks. Correlates with recent onboarding flow change.

D7 Retention Drop-6.1pp

Review onboarding changesRun A/B test on flow

Audience Overlap Between Networks

Medium Impact

Google Ads and Meta Ads campaigns have 34% user overlap. Deduplicating targeting could reduce wasted spend by ~$8,200/month.

Potential Savings$8.2K/mo

Create exclusion listsSync audience segments

Creative Fatigue on TikTok

Medium Impact

CTR for TikTok campaigns has declined 18% over 3 weeks. Top creative sets are showing diminishing returns.

CTR Decline-18%

Refresh creative assetsTest UGC content